Tuesday, December 19, 2017 1:00 PM EST / 10:00 AM PST

Webinar Description:

Join us on December 11th to see fresh research on

  • ISP-authenticated IP targeting and cookie targeting working together to maximize reach and engagement
  • ISP-authenticated IP targeting vs ‘modeled’ IP targeting

We will review:

  1. New research comparing performance of ISP-authenticated IP targeting vs "modeled" IP targeting
  2. New research comparing performance ISP-authenticated IP targeting vs cookie targeting
  3. How to get the best results by combining ISP-authenticated IP targeting and cookie targeting
  4. How to take advantage of Audience Partners' "always-on" IP audiences to target at home at and away

 

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