Education: BA Lafayette College, MBA University of North Carolina at Chapel Hill
EVP Sales Marketing & Business Development
Andy Addis is EVP of Sales, Marketing & Business Development. Addis has 25+ years of business development, marketing & product management experience, much of it focused on the launch of innovative products & services. Prior to joining Audience Partners, Addis held marketing and business development roles at Comcast, Kraft Foods, AT&T, Hillcrest Labs & Ensequence. During his eight years as SVP of Marketing & New Products at Comcast, Addis led the definition and launch of Digital Cable, VOD, DVR and HDTV. Addis also played a lead role in a number of cross-MSO initiatives including co-chairing the "MSO Marketing Council," comprised of the CMOs of the major operators.
Addis has deep roots in cable and has been recognized numerous times in his career for leadership and innovation. In 2005, Addis was listed – along with several industry colleagues – at #5 on CableFax's "Top 100" in recognition of their cross-industry marketing work. He received the CTAM "TAMI" award in 2003, and was recognized as one of Advertising Age's "Top 100 Marketers" in the 90s for his work in revitalizing – via advertising – a mature brand at Kraft Foods.